Franchise Friday – Episode 223 with Christopher Mallery, Co-Founder Top 2 Bottom Business Solutions.

Melissa Pang speaks with Christopher Mallery, Co-Founder of Top 2 Bottom Business Solutions.

Christopher Mallery BIO: Married with 2 girls, 5 and 13. Born and raised in the Greater Charlotte NC area. Spent 15 years in Hospitality Ops Management before (finally) finding my way out. Worked for a Charlotte-based accounting firm for 5 years before getting T2B up and running. During this time, I fell in love with the entrepreneurial experience and grew extremely passionate about working with small business owners in a support role. I will spend the rest of my professional career working hard to give small business owners a better chance to succeed.

Business Solutions To Scale Growth Seamlessly

We provide custom business accounting solutions to help busy entrepreneurs achieve work-life balance and grow their businesses stress-free and successfully. Work with real people that deliver Accurate Accounting, Balanced Books, and Punctual Payroll for your business!

According to Christopher: What sets us apart is customer service. And when I say customer service, what I mean is client responsiveness. The number one issue we see in accounting firms, both involved in the franchise space and not in the franchise space, is when things get tough when people have questions, who answers who’s responsive to them? And we’ve built our company to be responsive; you’ll always find you can reach your account manager.

Because we’re a relationship-based organization, we want to talk to each franchisor individually and understand their needs. Franchisee “A” knows there is an issue but isn’t sure how to tackle the problem. Franchisee “B” doesn’t believe it’s an issue and maybe isn’t big enough yet to have seen it. Franchisee “C” is drowning. Every Franchisee is essential, and every conversation has to be it’s own. So, the good thing is how we care for franchisees; we don’t just build franchise owners. Our goal with them is to be involved in as much education as possible, to support them in their growth, and to meet and get to work with franchisees. That’s our end client. So however, we set that up, whether it’s a short introduction, or role in the training process, or doing a podcast or webinar for current franchisees, which we’ve done, a handful of them just in the last six months, any of those things are just great ways that they can provide support without adding money to their bottom line expenses.

A family-owned and operated company headquartered in Hampstead, NC, Top2Bottom Business Solutions was founded to improve the lives of small business owners, serving clients throughout NC and nationally. Our many years of experience in providing these critical services to small businesses, combined with a commitment to client success makes us your best business partner, “Top-2-Bottom.” Top 2 Bottom Business Solutions provides Bookkeeping, Accounting, Payroll, and Consulting services to owner-operated businesses. Located in North Carolina, we serve clients nationwide with our virtual capabilities. With many years in the industry, we have developed a solid understanding of the unique needs of Small Businesses and have developed value-based services that meet those needs.

Melissa points out: What you can say to candidates right from the beginning is that you are providing fantastic bookkeeping and accounting support. If you need to learn about QuickBooks, it doesn’t matter. If you’ve never run your own business, we will support you with that. We will keep everything in order, you’re going to have amazing reporting. And then, when you’re ready to sell, you’ll have everything you need, which will help the franchisor in the long run.

I know the entrepreneurs have a partner with you guys. It’s not transactional, and it’s not sales. It’s that we are all about education, awareness, and discovery. We always talk about it with our clients, coaches, and franchisors. Is it the same for a franchisor bringing in a partner that will bring great value to add and truly a partner for the franchise’s longevity? But I think as a franchisor, if you can say, Okay, this is my three to the five-year growth plan, these are the things that are important, and then look for a partner who’s going to customize and tailor the program for you and the franchisees and can be a part of that support that training. That’s a big piece and is genuinely educational and customer-focused; the response time and very communicative and collaborative, then that would check off a lot of boxes.

About the host, Melissa Pang

Always customer service-focused, Melissa is a proud member of the TES SourceLink team and works with TES franchisor members on a daily basis, providing a collaborative environment that fosters win-win relationships.

She feels most in her element when collaborating with franchisor members – working together, Melissa helps them find solutions and build strong, long-lasting relationships with TES coaches and clients in order to achieve the franchise growth results they desire